Contact Centre Phone Systems: What are the benefits and challenges of setting up a contact centre phone system?

We’ll highlight the benefits of having your own contact centre phone system for your business

Contact Centre Phone Systems: What are the benefits and challenges of setting up a contact centre phone system?

In this article we'll highlight the benefits of having your own contact centre phone system for your business.

We'll highlight a few of the major providers and discuss how to get the most of out of your system. We'll also discuss the potential challenges and ways to overcome these hurdles. Read on, to find out more about choosing a new phone system today.

The most important features you should look for in your phone system

Valuable features of contact centre phone systems can greatly enhance a business's operations and customer service.

Here are some crucial features:

Omnichannel Support

Integration across various communication channels (phone, email, chat, social media) allows agents to interact seamlessly with customers, providing a consistent experience regardless of the channel used.

Interactive Voice Response (IVR)

Automated menus guide callers to the right department or information, reducing wait times and improving efficiency by directing queries appropriately.

Call Routing and Queuing

Efficient call routing ensures that calls reach the most appropriate agent, reducing transfer rates and wait times. Queuing manages incoming calls during peak periods.

CRM Integration

Integration with Customer Relationship Management systems provides agents with comprehensive customer information, enabling personalised interactions and smoother issue resolution.

Call Recording and Monitoring

Recording calls helps in quality assurance, training, and dispute resolution.

Real-time monitoring allows supervisors to assist agents during live calls, improving performance.

Predictive Dialling

For outbound call centres, predictive diallers automate call placement, optimising agent productivity by reducing idle time between calls.

Analytics and Reporting

Robust reporting tools provide insights into call metrics, agent performance, customer trends, and campaign effectiveness, aiding informed decision-making and strategy refinement.

Workforce Management

Tools for scheduling, forecasting, and managing agents' workloads ensure optimal staffing levels to handle call volumes efficiently.

Compliance and Security Features

Adherence to regulatory standards (such as GDPR, PCI-DSS) ensures customer data security and compliance with industry regulations, mitigating risks.

Scalability and Flexibility

Systems that can easily scale with business growth and adapt to changing needs allow for seamless expansion and modifications without disrupting operations.

AI and Automation

Integration of AI-driven chatbots, sentiment analysis, and speech recognition enhances customer interactions and streamlines processes, reducing agent workload.

Businesses should assess their specific requirements and objectives to prioritise which features align best with their goals and customer service needs. Tailoring the contact centre phone system to these requirements ensures optimal utilisation and a better customer experience.

What are the challenges of setting up your own contact centre phone system?

Setting up and integrating contact centre phone systems can present several challenges:

Technical Expertise

It often requires a high level of technical expertise to set up and configure the system correctly. Knowledge in networking, telephony, server management, and software configuration is crucial.


Contact centre systems involve multiple components like telephony hardware, software, databases, and integrations with CRM or other systems. Coordinating these components can be complex and time-consuming.

Integration Challenges

Integrating with existing systems (like CRM, ticketing software, or databases) requires careful planning and execution. Ensuring seamless data flow between different platforms can be challenging.

Scalability Concerns

Building a system that can scale with business growth involves foresight and planning. A system designed for a smaller operation might struggle to handle increased call volumes or additional features as the business expands.

Maintenance and Updates

Once the system is set up, ongoing maintenance, updates, and troubleshooting become the responsibility of the internal team. This requires continuous effort and expertise to ensure the system operates smoothly.

Regulatory Compliance

Ensuring compliance with industry regulations (like GDPR, PCI-DSS) regarding data privacy, call recording, and customer information security can be complex and time-consuming.

Costs and Resources

Setting up an in-house system requires significant initial investment in hardware, software, and skilled personnel. Ongoing costs for maintenance, upgrades, and support should also be factored in.

Downtime and Risks

Any misconfiguration or issues during setup can lead to system downtime, impacting customer service and business operations. Risk mitigation strategies are essential to minimise disruptions.

Training and Adaptation

Training staff to use the new system effectively is crucial. Resistance to change and a learning curve for new technology can affect productivity initially.

To mitigate these challenges, businesses often consider alternatives like cloud-based contact centre solutions or working with specialised service providers.

These options can offer easier setup, scalability, ongoing support, and reduced dependency on internal technical resources.

Here are some Contact Centre Phone Systems providers you can consider

Apex CCP from Aspire

Our market-leading system is highly developed to ensure all of the cutting-edge features you expect. We also provide many extra features you don't get anywhere else and customise each system around the exact business needs of each client, thanks to our outstanding in-house development and support teams.


A popular open-source contact centre suite known for its robust features and flexibility.


Known for its cloud-based contact centre solutions, offering omnichannel support, predictive dialling, and analytics for enhanced customer experiences.

Genesys Cloud

A comprehensive solution providing omnichannel routing, AI-driven analytics, workforce optimisation, and scalability via a cloud-based platform.


Known for its ease of use and scalability, Talkdesk offers AI-powered automation, real-time analytics, and integrations with popular CRMs.


Offers a suite of contact centre solutions including Avaya Aura, with features like omnichannel routing, workforce optimisation, and AI-driven insights.


The best contact centre phone system for a business depends on its unique needs, budget, and scalability requirements. Testing demos, considering integration capabilities, and evaluating ongoing support are crucial in selecting the most suitable solution.

Employing specialised experts for contact centre phone system setup offers vital advantages. Their expertise ensures seamless integration with existing systems, scalability for future growth, and compliance with regulations.

Experts minimise downtime risks, optimise performance, and provide cost efficiency by avoiding errors and reducing maintenance costs.

Additionally, their support includes training, aiding staff adaptation to the new system efficiently, and minimising productivity disruptions.

Updated: 24th January 2024

David Furnevall

Digital Content & Marketing Executive @ Aspire. I help you find solutions to your business tech challenges.

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